Art Meets Athletics: Iconic NCAA Ticket Designs II

Client: Highmark Health
Commissioned by: The Gush Company
Role: Designer • Editorial Design • Brand Extension • Visual Storytelling
Technique: Digital Art • Illustration • Print Production Design
Deliverables: NCAA Commemorative Ticket Designs • Editorial Layout Systems • Team-Specific Visual Variations (Penn State / West Virginia) • Print-Ready Artwork • Brand Extension Assets

For the past three years, Highmark Health has created commemorative tickets for NCAA football games, offering a limited number to fans at each event. These tickets serve as cherished keepsakes, so the goal is to make them unique in both design and material. This year, we chose a more chaotic pattern that is both eye-catching and distinctive. This opposite approach works well to juxtapose the design from the previous year while still feeling connected and part of a series.